Available for free as part of the DRIVE SAFE sets, Glaco De Cleaner is much more than just a car glass cleaner. From the very beginning it stood out from the competition with its 3-in-1 formula: cleaning, protection, and boosting. In 2025, it enters the market in a...
As the first in the detailing industry, we speak openly about how clean and protected glass can give you an extra second of visibility… and that second can save a life. That’s why the DRIVE SAFE campaign has begun. “Drive safe” – but what does that actually mean?...
At Soft99, we’ve always been car protection aficionados. It's not just regular car care – we mean real protection – especially through the changing seasons. That's why there's Protection Time. But wait. Summer is coming, and you want me to protect my car? – Well, yeah! Our flagship...
This Valentine's day at Soft99 UK, we've decided to freshen things up a little. No more old-timey campaigns with women buying car care products as gifts for their boyfriends of husbands – this time it's your turn to see how fun it is, ladies! Valentine's day often means...
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